INSIGHTS
Blog
Notes on product, engineering, growth, and building in Africa.
Stablecoins and the Future of Payments in Emerging Markets
Volatile currencies and expensive cross-border transfers remain major challenges in emerging markets. Stablecoins — digital currencies pegged to stable assets like the US dollar — offer a practical solution.
Digital Marketing Is No Longer About Ads ; It’s About Trust
Digital marketing has evolved far beyond flashy ads and viral posts. Today, the most valuable currency online is trust as consumers are more informed than ever.
Why AI Adoption in Africa Will Look Different For a Good Reason
While Western markets focus on enterprise automation and cutting-edge research, African innovation is largely problem-driven. AI here is being shaped by real needs: financial inclusion, healthcare access, logistics, agriculture, and education.
AI Is Replacing Inefficiency Not Humans
For years, artificial intelligence has been framed as a threat — a looming force set to replace jobs, creatives, and entire industries. The reality, however, is far more nuanced.